As a TikTok content creator, your primary aim is to maximize views on your videos. Increased views translate to more followers, engagement, and potential sponsorships. This article will outline the essential practices to follow and avoid to enhance views on your TikTok content.
Do:
- Create high-quality, engaging content
The key to attracting views is creating videos that resonate with your audience. Invest time in planning, ensuring good lighting, clear audio, and editing for visual appeal. Concentrate on producing entertaining or informative content. Keep viewers engaged and motivated to watch till the end.
- Use relevant hashtags
Hashtags are how people discover new content on TikTok. When you upload a Bonuses video, include several relevant hashtags in the description. Do some research to find popular hashtags in your niche. Including trending hashtags, when pertinent to your video, can also help it get more visibility. Just be sure not to use irrelevant hashtags which come across as spammy.
- Post at the correct times
Timing your posts significantly impacts how many views they get. Generally, the best times to post on TikTok are when your target audience is most likely to be on the app in the evenings and on weekends. You may need to experiment to determine the optimal posting times for your specific audience. Posting consistently at regular intervals also helps increase your visibility.
- Engage with other tiktok creators and users
Being an active member of the TikTok community can go a long way in getting more eyes on your content. Follow other creators in your niche, like and comment on their videos, and build connections. Duet and Stitch are popular videos when you have something valuable to add. Respond to comments on your videos to boost engagement. Collaborating with other creators is another excellent way to cross-promote to each other’s audiences.
Now let’s look at some of the don’ts of getting more TikTok views:
Don’t:
- Post unoriginal or copied content
TikTok is a platform that values creativity and originality. Directly copying other people’s video ideas or formats without adding your unique twist or personality will make it hard to stand out and gain a following. Focus on developing your artistic style and creating videos showcasing your individuality.
- Use misleading clickbait
While having an attention-grabbing title and thumbnail is essential, please don’t take it so far that it becomes misleading clickbait. If your video doesn’t deliver on what the title promised, people will quickly click away, hurting your watch time and completion rate. It can also lead to negative comments calling you out for the clickbait. Be honest and straightforward in how you present your videos.
- Post inconsistently
Posting new videos regularly is essential for keeping your existing followers engaged and continuously attracting new ones. If you post infrequently or go long periods without posting, people will likely forget about your account and move on to other creators, putting out fresh content more consistently. Aim to post at least twice a week, if not daily.
- Neglect your analytics
TikTok provides creators with detailed analytics on your posts’ performance, including number of views, likes, comments, shares, average watch time, follower activity, and more. Remember to regularly check your analytics to gain insights into what types of videos resonate most with your audience. Identify your top-performing posts and try to understand what elements made them so successful. Use this learning to optimize your content strategy continually.
